The best that I know to stay in the mind of your audience is to share something of value with them consistently. You could share your creations every day, every week or every month. Have you ever tried to be consistent every week? Or every day? It is pretty challenging. Some days you feel inspired, …
There is value in having a process. It helps you provide consistent results, and you have something that you can continuously work on to improve. Here is “The Process” that I use today with software projects. 1. Are we a good fit? The first thing that happens is the discussion where both myself and the …
When you start a business, you do it because you have something to say, something to share, or a service that may benefit others. So there are a lot of opportunities to be creative and to express yourself. But once you start getting some traction or you have been at it for a while, you …
The importance of having a strategy This is the story of how it took me way too long to be where I am today. And the reason for that is because I refused to understand the power of having a strategy. I don’t even have the excuse of not knowing this information. Book after book, …
Some people love looking at numbers, and some people don’t! Which kind are you? That was a trick question because it does not matter. You have an online business, so you have to look at the numbers period. It is that simple. I am surprised that even to this day, there are website owners who …
“Keep your software up to date!” I am sure you have heard this saying many times, and in general, it is good advice. However, let’s take a WordPress website, for example. A WordPress site is made from the WordPress core and usually many plugins. You have many pieces in your puzzle. Not all of them …
Can over-designing things become a problem? We like pretty things. I get that. We like the restaurant to be clean and inviting. Easy to understand. But where do you draw the line? Where do you find a balance between pretty and functional? I struggle with finding this balance my work. I want to use data …
Having an online store is a good idea. It allows you to make revenue from your website and your offering. That is obvious. What is not so obvious is that some challenges come with it :). I believe in being prepared! So, if you’re looking to start an online store, or to improve the one …
What are version backups and why should your online business care? Allow me to share a story with you. One morning I get a call for a client of mine. A website they were maintaining had bad been hacked. The service they were providing was not working anymore and they were losing the trust of …
Gone are the days when you would set up your web pages and you would be done for the next 10 years or so. In today’s world, most websites require some sort of maintenance work and that is especially true for WordPress. Why is maintenance important? The number one reason is security. Your site is …
